Romania online betting market — May 2026
In May 2026 the online betting and casino market in Romania drew about 12.7M website visits across 9+ operators tracked by DataGlass; the market fell 14% month-over-month. Superbet leads, drawing 66.2% of traffic, and the top three operators together hold 85.9%.
Top operators by traffic
| Operator | Monthly visits | Share | Rank | Search | MoM |
|---|---|---|---|---|---|
| Superbet | 8.4M | 66.2% | #1 | #1 | -3% |
| Betano | 1.3M | 10.0% | #2 | #2 | -44% |
| Casapariurilor | 1.2M | 9.7% | #3 | #8 | -22% |
| Efortuna | 947.9K | 7.5% | #4 | #5 | -29% |
| Stake | 428.3K | 3.4% | #5 | #6 | — |
| Unibet | 151.8K | 1.2% | #6▲1 | #3 | +127% |
| Betfair | 123.8K | 1.0% | #7▼1 | #7 | -11% |
| Pariurix | 114.2K | 0.9% | #8▼3 | — | -38% |
| Winbet | 20.8K | 0.2% | #9 | #4 | — |
All figures are web traffic (website visits); activity inside mobile apps is not captured by web measurement. Share = operator's percentage of the market's measured traffic. MoM = month-over-month change in visits, and the arrow by the rank shows the position change versus last month. Search = the operator's rank by search demand (Google Trends) among the operators shown — compare it with the traffic rank to see whether a brand is pulled by real demand or buys its traffic. Figures aggregate each operator's active domains, including mirror sites.
Romania · May 2026
This month Unibet grew fastest in Romania (+127%) — a signal of where the market's traffic is shifting.
Search demand ranks the market differently from traffic: Winbet sits at #4 in search demand but #9 by traffic — interest the market hasn't fully converted into visits; while Casapariurilor is #3 by traffic yet only #8 in search — traffic pulled by paid acquisition more than by organic demand.
Positions are moving too: Unibet climbed from #7 to #6 among the market's operators versus last month.
Frequently asked questions
Which is the biggest online betting site in Romania?
Superbet leads in Romania with 66.2% of traffic in May 2026.
How big is the online betting market in Romania?
About 12.7M website visits per month across 9+ operators (May 2026).
Who are the top operators in Romania?
Top by traffic: Superbet (66.2%), Betano (10.0%), Casapariurilor (9.7%), Efortuna (7.5%), Stake (3.4%).
About this data
Independent, measured monthly. Figures aggregate each operator's active domains (including mirror sites) and are updated every month.