Betano: traffic & market share — May 2026
Betano is one of the online betting and casino operators independently tracked by DataGlass. In May 2026 it drew about 399.3M monthly visits in Brazil, where it ranks #1 by traffic with 28.9% of the market. Across 10 tracked countries Betano's combined traffic reached about 457.7M visits, and it is the #1 operator by traffic in 5 of them (Brazil, Peru, Argentina, Portugal, Ecuador).
Markets & monthly web traffic
| Country | Monthly visits | Play-hours | Market rank | Share | MoM |
|---|---|---|---|---|---|
| Brazil | 399.3M | 80M | #1 | 28.9% | -3% |
| Peru | 23.1M | 3.3M | #1 | 44.3% | +1% |
| Argentina | 12.8M | 2.1M | #1▲1 | 27.8% | -10% |
| Chile | 5.5M | 939.6K | #2▼1 | 24.3% | -17% |
| Portugal | 3.7M | 497.2K | #1 | 44.1% | +2% |
| Germany | 3.3M | 214.7K | #3▼1 | 14.8% | +38% |
| Bulgaria | 3.2M | 217.9K | #3 | 15.4% | +10% |
| Ecuador | 2.5M | 427K | #1 | 45.5% | +19% |
| United States | 2.3M | 433.9K | #29▼12 | 0.8% | -11% |
| Nigeria | 1.9M | 234K | #6 | 1.7% | +73% |
All figures are web traffic (website visits); activity inside mobile apps is not captured by web measurement. Play-hours = estimated total time-on-site per month (visits × average session length), a proxy for player attention. Share = brand's percentage of measured traffic in that country. Rank = position among operators by traffic; the arrow shows the brand's position change versus the previous month. MoM = month-over-month change in visits.
Betano · May 2026
Month-over-month, traffic grew fastest in Nigeria (+73% month-over-month) while the sharpest decline was in Chile (-17%). Betano also holds challenger positions (outside #1) in Chile, Germany, Bulgaria and United States, competing for share against the local leaders.
By player attention — an estimated 88.3M play-hours per month across its markets (visits × average session length) — Betano ranks among the more engaging brands in its regions. On reputation, Betano scores 8.9/10 on Reclame Aqui (Brazil) and 3.4/5 on Trustpilot.
Competitors in Brazil
Superbet · Brazino777 · bet365 · 7Games / 7K · Sportingbet · Betmgm
Reputation
Reclame Aqui: 8.9/10. Trustpilot: 3.4/5.
Frequently asked questions
How much traffic does Betano have?
About 399.3M monthly visits in Brazil in May 2026, and roughly 457.7M across 10 tracked markets.
What is Betano's market share in Brazil?
28.9% of the market's traffic — ranked #1 among operators.
In which countries is Betano the market leader?
Betano ranks #1 by traffic in Brazil, Peru, Argentina, Portugal and Ecuador (May 2026).
How engaged is Betano's audience?
Roughly 88.3M play-hours per month (visits × average session length) across its markets.
About this data
Independent, measured monthly. Figures aggregate the operator's active domains, including mirror sites.