Portugal online betting market — May 2026
In May 2026 the online betting and casino market in Portugal drew about 8.5M website visits across 19+ operators tracked by DataGlass; the market grew 2% month-over-month. Betano leads, drawing 44.1% of traffic, and the top three operators together hold 90.1%.
Top operators by traffic
| Operator | Monthly visits | Share | Rank | Search | MoM |
|---|---|---|---|---|---|
| Betano | 3.7M | 44.1% | #1 | #2 | +2% |
| Solverde | 2.9M | 34.8% | #2 | #4 | +1% |
| Betclic | 951K | 11.2% | #3 | #1 | +7% |
| CSGOEmpire | 321.2K | 3.8% | #4 | #6 | -11% |
| Bwin | 204K | 2.4% | #5 | #5 | +68% |
| Brazino777 | 147.8K | 1.7% | #6 | — | — |
| Betmgm | 55.4K | 0.7% | #7▼1 | — | -42% |
| 888 | 36K | 0.4% | #8▼1 | — | -33% |
| Leon | 14.2K | 0.2% | #9 | #3 | — |
| Sportingbet | 10.6K | 0.1% | #10 | — | — |
All figures are web traffic (website visits); activity inside mobile apps is not captured by web measurement. Share = operator's percentage of the market's measured traffic. MoM = month-over-month change in visits, and the arrow by the rank shows the position change versus last month. Search = the operator's rank by search demand (Google Trends) among the operators shown — compare it with the traffic rank to see whether a brand is pulled by real demand or buys its traffic. Figures aggregate each operator's active domains, including mirror sites.
Portugal · May 2026
This month Bwin grew fastest in Portugal (+68%) — a signal of where the market's traffic is shifting.
Search demand ranks the market differently from traffic: Leon sits at #3 in search demand but #9 by traffic — interest the market hasn't fully converted into visits; while Solverde is #2 by traffic yet only #4 in search — traffic pulled by paid acquisition more than by organic demand.
Frequently asked questions
Which is the biggest online betting site in Portugal?
Betano leads in Portugal with 44.1% of traffic in May 2026.
How big is the online betting market in Portugal?
About 8.5M website visits per month across 19+ operators (May 2026).
Who are the top operators in Portugal?
Top by traffic: Betano (44.1%), Solverde (34.8%), Betclic (11.2%), CSGOEmpire (3.8%), Bwin (2.4%).
About this data
Independent, measured monthly. Figures aggregate each operator's active domains (including mirror sites) and are updated every month.