Sports Toto: traffic & market share — May 2026
Sports Toto is one of the online betting and casino operators independently tracked by DataGlass. In May 2026 it drew about 223.8K monthly visits in South Korea, where it ranks #3 by traffic with 15.1% of the market. Across 1 tracked countries Sports Toto's combined traffic reached about 223.8K visits.
Markets & monthly web traffic
| Country | Monthly visits | Play-hours | Market rank | Share | MoM |
|---|---|---|---|---|---|
| South Korea | 223.8K | 6.4K | #3▼1 | 15.1% | -17% |
All figures are web traffic (website visits); activity inside mobile apps is not captured by web measurement. Play-hours = estimated total time-on-site per month (visits × average session length), a proxy for player attention. Share = brand's percentage of measured traffic in that country. Rank = position among operators by traffic; the arrow shows the brand's position change versus the previous month. MoM = month-over-month change in visits.
Sports Toto · May 2026
Month-over-month, the sharpest decline was in South Korea (-17%). Sports Toto also holds challenger positions (outside #1) in South Korea, competing for share against the local leaders.
By player attention — an estimated 6.4K play-hours per month across its markets (visits × average session length) — Sports Toto ranks among the more engaging brands in its regions.
Competitors in South Korea
bet365 · 1Win · BC.Game · Superbet · Ps3838 · Sportsbet
Frequently asked questions
How much traffic does Sports Toto have?
About 223.8K monthly visits in South Korea in May 2026, and roughly 223.8K across 1 tracked markets.
What is Sports Toto's market share in South Korea?
15.1% of the market's traffic — ranked #3 among operators.
How engaged is Sports Toto's audience?
Roughly 6.4K play-hours per month (visits × average session length) across its markets.
About this data
Independent, measured monthly. Figures aggregate the operator's active domains, including mirror sites.