Svenskaspel: traffic & market share — May 2026
Svenskaspel is one of the online betting and casino operators independently tracked by DataGlass. In May 2026 it drew about 3.6M monthly visits in Sweden, where it ranks #1 by traffic with 41.1% of the market. Across 2 tracked countries Svenskaspel's combined traffic reached about 3.6M visits, and it is the #1 operator by traffic in 1 of them (Sweden).
Markets & monthly web traffic
| Country | Monthly visits | Play-hours | Market rank | Share | MoM |
|---|---|---|---|---|---|
| Sweden | 3.6M | 451.7K | #1 | 41.1% | -5% |
| Ukraine | 18K | 2.3K | #20▼8 | 0.1% | +137% |
All figures are web traffic (website visits); activity inside mobile apps is not captured by web measurement. Play-hours = estimated total time-on-site per month (visits × average session length), a proxy for player attention. Share = brand's percentage of measured traffic in that country. Rank = position among operators by traffic; the arrow shows the brand's position change versus the previous month. MoM = month-over-month change in visits.
Svenskaspel · May 2026
Month-over-month, traffic grew fastest in Ukraine (+137% month-over-month) while the sharpest decline was in Sweden (-5%). Svenskaspel also holds challenger positions (outside #1) in Ukraine, competing for share against the local leaders.
By player attention — an estimated 454K play-hours per month across its markets (visits × average session length) — Svenskaspel ranks among the more engaging brands in its regions.
Competitors in Sweden
bet365 · Unibet · Leovegas · Videoslots · CSGOEmpire · Betmgm
Frequently asked questions
How much traffic does Svenskaspel have?
About 3.6M monthly visits in Sweden in May 2026, and roughly 3.6M across 2 tracked markets.
What is Svenskaspel's market share in Sweden?
41.1% of the market's traffic — ranked #1 among operators.
In which countries is Svenskaspel the market leader?
Svenskaspel ranks #1 by traffic in Sweden (May 2026).
How engaged is Svenskaspel's audience?
Roughly 454K play-hours per month (visits × average session length) across its markets.
About this data
Independent, measured monthly. Figures aggregate the operator's active domains, including mirror sites.