Ghana online betting market — May 2026
In May 2026 the online betting and casino market in Ghana drew about 14.2M website visits across 13+ operators tracked by DataGlass; the market fell 26% month-over-month. SportyBet leads, drawing 62.9% of traffic, and the top three operators together hold 96.2%.
Top operators by traffic
| Operator | Monthly visits | Share | Rank | Search | MoM |
|---|---|---|---|---|---|
| SportyBet | 8.9M | 62.9% | #1 | #1 | -36% |
| Betway | 2.4M | 17.0% | #2 | #2 | -4% |
| 1X Bet | 2.3M | 16.3% | #3 | #5 | +6% |
| Betwinner | 239.1K | 1.7% | #4▲1 | #8 | +52% |
| BangBet | 119K | 0.8% | #5▼1 | #3 | -50% |
| 22Bet | 54.2K | 0.4% | #6 | #9 | +31% |
| OdiBets | 41.8K | 0.3% | #7 | #6 | — |
| SportPesa | 30.6K | 0.2% | #8 | — | — |
| bet365 | 13.7K | 0.1% | #9 | — | — |
| Betano | 13.6K | 0.1% | #10 | #7 | — |
| Betpawa | 10.6K | 0.1% | #11 | #4 | — |
All figures are web traffic (website visits); activity inside mobile apps is not captured by web measurement. Share = operator's percentage of the market's measured traffic. MoM = month-over-month change in visits, and the arrow by the rank shows the position change versus last month. Search = the operator's rank by search demand (Google Trends) among the operators shown — compare it with the traffic rank to see whether a brand is pulled by real demand or buys its traffic. Figures aggregate each operator's active domains, including mirror sites.
Ghana · May 2026
This month Betwinner grew fastest in Ghana (+52%) — a signal of where the market's traffic is shifting.
Search demand ranks the market differently from traffic: Betpawa sits at #4 in search demand but #11 by traffic — interest the market hasn't fully converted into visits; while Betwinner is #4 by traffic yet only #8 in search — traffic pulled by paid acquisition more than by organic demand.
Positions are moving too: Betwinner climbed from #5 to #4 among the market's operators versus last month.
Frequently asked questions
Which is the biggest online betting site in Ghana?
SportyBet leads in Ghana with 62.9% of traffic in May 2026.
How big is the online betting market in Ghana?
About 14.2M website visits per month across 13+ operators (May 2026).
Who are the top operators in Ghana?
Top by traffic: SportyBet (62.9%), Betway (17.0%), 1X Bet (16.3%), Betwinner (1.7%), BangBet (0.8%).
About this data
Independent, measured monthly. Figures aggregate each operator's active domains (including mirror sites) and are updated every month.