Sisal: traffic & market share — May 2026
Sisal is one of the online betting and casino operators independently tracked by DataGlass. In May 2026 it drew about 29.2M monthly visits in Italy, where it ranks #1 by traffic with 31.2% of the market. Across 5 tracked countries Sisal's combined traffic reached about 29.6M visits, and it is the #1 operator by traffic in 2 of them (Italy, Switzerland).
Markets & monthly web traffic
| Country | Monthly visits | Play-hours | Market rank | Share | MoM |
|---|---|---|---|---|---|
| Italy | 29.2M | 1.6M | #1 | 31.2% | +13% |
| United States | 144.5K | 8.1K | #69▼28 | 0.0% | +10% |
| Netherlands | 102.3K | 5.7K | #3▼1 | 7.1% | +16% |
| Switzerland | 66.2K | 3.7K | #1 | 26.2% | — |
| United Kingdom | 63.2K | 3.5K | #35 | 0.0% | — |
All figures are web traffic (website visits); activity inside mobile apps is not captured by web measurement. Play-hours = estimated total time-on-site per month (visits × average session length), a proxy for player attention. Share = brand's percentage of measured traffic in that country. Rank = position among operators by traffic; the arrow shows the brand's position change versus the previous month. MoM = month-over-month change in visits.
Sisal · May 2026
Month-over-month, traffic grew fastest in Netherlands (+16% month-over-month). Sisal also holds challenger positions (outside #1) in United States, Netherlands and United Kingdom, competing for share against the local leaders.
By player attention — an estimated 1.7M play-hours per month across its markets (visits × average session length) — Sisal ranks among the more engaging brands in its regions. On reputation, Sisal scores 1.3/5 on Trustpilot.
Competitors in Italy
Goldbet · bet365 · Planetwin365 · Lottomatica · Betflag · Snai
Reputation
Trustpilot: 1.3/5.
Frequently asked questions
How much traffic does Sisal have?
About 29.2M monthly visits in Italy in May 2026, and roughly 29.6M across 5 tracked markets.
What is Sisal's market share in Italy?
31.2% of the market's traffic — ranked #1 among operators.
In which countries is Sisal the market leader?
Sisal ranks #1 by traffic in Italy and Switzerland (May 2026).
How engaged is Sisal's audience?
Roughly 1.7M play-hours per month (visits × average session length) across its markets.
About this data
Independent, measured monthly. Figures aggregate the operator's active domains, including mirror sites.