Supabets: traffic & market share — May 2026

Supabets is one of the online betting and casino operators independently tracked by DataGlass. In May 2026 it drew about 2.2M monthly visits in South Africa, where it ranks #6 by traffic with 3.5% of the market. Across 5 tracked countries Supabets's combined traffic reached about 2.9M visits.

Markets & monthly web traffic

CountryMonthly visitsPlay-hoursMarket rankShareMoM
South Africa 2.2M 203.2K #6 3.5% -7%
Nigeria 541.8K 49.8K #9▲6 0.5% +595%
Brazil 96.9K 8.9K #39▼12 0.0% +154%
Ukraine 51.9K 4.8K #11 0.4%
United Kingdom 37.5K 3.4K #46▼13 0.0% -19%

All figures are web traffic (website visits); activity inside mobile apps is not captured by web measurement. Play-hours = estimated total time-on-site per month (visits × average session length), a proxy for player attention. Share = brand's percentage of measured traffic in that country. Rank = position among operators by traffic; the arrow shows the brand's position change versus the previous month. MoM = month-over-month change in visits.

Supabets · May 2026

Month-over-month, traffic grew fastest in Nigeria (+595% month-over-month) while the sharpest decline was in United Kingdom (-19%). Supabets also holds challenger positions (outside #1) in South Africa, Nigeria, Brazil and Ukraine, competing for share against the local leaders.

By player attention — an estimated 270.1K play-hours per month across its markets (visits × average session length) — Supabets ranks among the more engaging brands in its regions. On reputation, Supabets scores 2.7/5 on Trustpilot.

Supabets ranks #6 by traffic and #8 by search demand in South Africa — traffic runs ahead of organic search, so its acquisition is bought more than pulled by demand.

Competitors in South Africa

Betway · Hollywoodbets · Easybet · LottoStar · SunBet · Sportingbet

Reputation

Trustpilot: 2.7/5.

Frequently asked questions

How much traffic does Supabets have?

About 2.2M monthly visits in South Africa in May 2026, and roughly 2.9M across 5 tracked markets.

What is Supabets's market share in South Africa?

3.5% of the market's traffic — ranked #6 among operators.

How engaged is Supabets's audience?

Roughly 270.1K play-hours per month (visits × average session length) across its markets.

About this data

Independent, measured monthly. Figures aggregate the operator's active domains, including mirror sites.

Full operator intelligence — registration estimates, acquisition & affiliate networks, audience engagement and month-over-month movement — is available with a DataGlass account.